The difficult of being Good - Mahabharata (Indian Epic)

Yesterday I completed Gurcharan Das book "The difficult of beng Good"  and takeaways are :
1. Silence resembles participation in wrong doing. Speak up in support of truth.
2. Whom did you lost first, you or me ? A very fundamental question by Draupadi is never answered in entire epic.
    Yudhistira lost first and then he has put Draupadi on stake in dice game.
3. Win is essential in any war.

Let customer work for you free!

Crowd sourcing
1) Make your customer works for you and help peers.
2) Save cost
3) Get loyalty

But why do Customer spend his/her time for you????
Customer want to be known as Expert and gurus in their field.